Full System Design

Daybreak ICS

Daybreak ICS was ready to reposition itself in the market and needed to rebuild its visual system from the ground up. The logo received an update along with basic collateral. Product data sheets followed and a new website replaced the old one. The offerings brochure was completely rethought from a standard 3-panel brochure into a small 8-page booklet that better told the story and described products and services. Also among many other pieces was a fully autonomous product demo that could run either on the website or standalone at a tradeshow kiosk. The demo could be configured to load many different scenarios based on an XML configuration file.

Work on this project was developed in partnership with personnel now at Influency Group.